Florida State University (FSU) has officially secured a jersey patch sponsor for its football team, announcing a four-year partnership with Kin Insurance. The deal was made public on Friday, and the new jersey patch will make its debut on Monday, September 4, when the Seminoles face the SMU Mustangs in their season opener on Labor Day.
In addition to football, Kin Insurance will sponsor a wide array of FSU's athletic programs. This includes women's basketball, men's and women's cross country, women's soccer, women's volleyball, men's and women's swimming and diving, and both men's and women's indoor and outdoor track and field. The sponsorship extends to baseball, beach volleyball, women's lacrosse, softball, men's and women's golf, and men's and women's tennis. Notably, the men's basketball program will have a different jersey sponsor, ReliaQuest.
The partnership between FSU and Kin Insurance is described as a natural fit, rooted in a shared commitment to the communities of Florida. The collaboration aims to support the development of talent and leadership that propel the state forward, while Kin Insurance provides essential services to Floridians, helping them protect their homes and assets.
Kin Insurance has gained the trust of Florida homeowners since it began offering home insurance in the state in 2017. The company currently protects nearly $100 billion in assets, focusing on homeowners in areas at high risk for catastrophic losses. This focus is particularly relevant given Florida's vulnerability to severe weather events and the evolving insurance landscape. Kin operates in 14 states, with Florida being its largest market.
Michael Alford, the vice president and director of athletics at Florida State University, expressed enthusiasm about the partnership. He stated, "Kin's Florida roots and commitment to serving people across the state make this a natural partnership for Florida State. Our organizations share a belief in meeting challenges with strength, resilience, and an unwavering commitment to the communities we serve. Kin's investment will help us continue creating meaningful opportunities for our student-athletes, while supporting the competitive excellence and proud tradition of Florida State Athletics."
This sponsorship marks a significant step for FSU as it continues to enhance its athletic programs and support its student-athletes. With the new jersey patch set to debut soon, fans can look forward to seeing Kin Insurance's branding prominently displayed across various sports teams at the university.
Leave a Comment